Future | Radio))) ILOVEIT

Adverti$ing 2.0: How Radio Keeps Thriving While Digital Is Driving (2)

Thomas Giger — Fri, 15 Mar 2019 05:00:54 +0000

Premium | The future of radio revenue could be outside radio advertising, offering sponsors & clients a complete media package (and a full production service).

The post Adverti$ing 2.0: How Radio Keeps Thriving While Digital Is Driving (2) first appeared on Radio))) ILOVEIT.

Adverti$ing 2.0: How Radio Keeps Thriving While Digital Is Driving (1)

Thomas Giger — Fri, 15 Feb 2019 05:00:51 +0000

Premium | 'Young people prefer digital media and abandon terrestrial radio', some media buyers think. How to change their perception — and get their business?

The post Adverti$ing 2.0: How Radio Keeps Thriving While Digital Is Driving (1) first appeared on Radio))) ILOVEIT.

How To Make Your Station Website Look Amazing & Work Awesome (2)

Thomas Giger — Wed, 01 Aug 2018 04:00:49 +0000

Premium | How to make your online home popular & profitable, combining audience-entertaining content with money-making concepts? Many insights from a few websites.

The post How To Make Your Station Website Look Amazing & Work Awesome (2) first appeared on Radio))) ILOVEIT.

How To Drive Your Brand ‘Home’ (And Make Your Station ‘Alexable’)

Thomas Giger — Sun, 15 Jul 2018 04:00:26 +0000

A Radio))) ILOVEIT First: universal takeaways for radio broadcasters from a new report on audio consumption. Where are we heading, and how should we anticipate?

The post How To Drive Your Brand ‘Home’ (And Make Your Station ‘Alexable’) first appeared on Radio))) ILOVEIT.

How To Make Your Station Website Look Amazing & Work Awesome (1)

Thomas Giger — Sun, 01 Apr 2018 04:00:24 +0000

Premium | Welcome to a new series about radio station website design & functionality tips, based on the best radio station websites from major radio markets.

The post How To Make Your Station Website Look Amazing & Work Awesome (1) first appeared on Radio))) ILOVEIT.

Michael Hill: “Radioplayer Is The Philosophical Opposite Of Brexit”

Thomas Giger — Tue, 31 Oct 2017 05:00:20 +0000

How to promote radio as the preferred medium in connected cars and connected homes, and push radio's self-owned platforms? Innovative ideas from the United Kingdom.

The post Michael Hill: “Radioplayer Is The Philosophical Opposite Of Brexit” first appeared on Radio))) ILOVEIT.

Wanna’ Reach Podcast Listeners With Your Radio Show? Gotta’ Know This…

Thomas Giger — Tue, 17 Oct 2017 04:00:53 +0000

How can broadcast radio benefit from podcasting popularity — reaching more listeners by targeting 'pod people'? Universal insights from an American study.

The post Wanna’ Reach Podcast Listeners With Your Radio Show? Gotta’ Know This… first appeared on Radio))) ILOVEIT.

How To Boost Your Radio Station’s Facebook Reach & Engagement (2)

Thomas Giger — Tue, 19 Sep 2017 04:00:14 +0000

Make your Facebook page more popular, and have your Facebook posts go viral, using methods & tools that go beyond click baits and cat videos.

The post How To Boost Your Radio Station’s Facebook Reach & Engagement (2) first appeared on Radio))) ILOVEIT.

How To Boost Your Radio Station’s Facebook Reach & Engagement (1)

Thomas Giger — Tue, 05 Sep 2017 04:00:06 +0000

Popular (and less popular) Facebook posts show what to do (and not to do) when you want your content to be liked & shared on the world's biggest social network.

The post How To Boost Your Radio Station’s Facebook Reach & Engagement (1) first appeared on Radio))) ILOVEIT.

Reaching Millennials: ‘Staying In Touch Is Vital To Renew Yourself’

Thomas Giger — Tue, 16 May 2017 07:00:32 +0000

For millennial audiences, broadcast radio might be not at the beginning, but at the end of the content funnel that will lead them to our medium over time.

The post Reaching Millennials: ‘Staying In Touch Is Vital To Renew Yourself’ first appeared on Radio))) ILOVEIT.